fivetowersdesign
Technical articles, case studies, and practical guides. Updated regularly.
After auditing over 200 Italian websites, certain technical problems appear so frequently they have become predictable. Here are the five that cause the most damage to rankings and how to fix them.
Google Business Profile is the most important thing most local Italian businesses are not managing correctly. The mistakes are consistent, fixable, and costing real customers.
A luxury menswear brand with a 30-year heritage was invisible on Google. Their competitors were international platforms with enormous domain authority. Here is how we changed that in eight months.